Building a Membership and Subscription Platform with Automated Billing
Overview
Connect Aura Tech built a membership and subscription platform for a confidential subscription business, with recurring billing, entitlement-based access control, and automated renewal and retention workflows. The published role attribution is limited to Co-Founder.
Project Snapshot
The Business Challenge
The subscription business needed a structured membership platform with recurring billing, access control and automated renewal / retention workflows. The system needed to reduce dependence on manual subscription tracking and follow-up.
Billing Workflow
Recurring payment authorization is established after plan selection. Recurring payments are processed through Razorpay Subscriptions, UPI Autopay, and card recurring payments. Failed payments can trigger retries. Unpaid subscriptions can be paused. These are billing-workflow capabilities, not a claim that a payment provider produced the published results.
The Solution
Connect Aura Tech implemented a connected subscription lifecycle. The user signs up and selects a plan. Recurring payment authorization is established. The platform manages entitlement and access based on the subscription state. Renewal reminders are automated. Recurring payments are processed. Failed payments can trigger retries. Unpaid subscriptions can be paused. Retention and win-back communication can be triggered according to that workflow. Not every subscriber follows every path.
Subscription Lifecycle
Signup
The user signs up.
Plan selection
The user selects a plan.
Mandate / recurring-payment setup
Recurring payment authorization is established.
Access granted
Access is granted according to the subscription state.
Renewal reminder
Renewal reminders are automated.
Automatic debit
Recurring payments are processed.
Payment retry if required
Failed payments can trigger retries.
Pause if unpaid
Unpaid subscriptions can be paused.
Win-back workflow
Retention and win-back communication can be triggered according to the documented workflow.
Results
| Metric | Before | After | Change |
|---|---|---|---|
| Manual subscription tracking | Manual | Automated | Eliminated |
| Renewal rate | 62% | 77% | +15 percentage points |
| MRR | Baseline | +28% | +28% over 6 months |
| Manual follow-up | 35 hours/month | Automated | 35 hours/month eliminated |
Access / Entitlement Management
The platform manages entitlement and access based on the subscription state. Access control covers gated content and role / plan based access. Access is granted, continued, or paused according to that state.
Technology Stack
The architecture is a subscription SaaS / membership platform with webhook-driven billing and entitlement management. The web stack is Next.js, React, and TypeScript. React Native is used only where required. The backend is Node.js and NestJS with REST APIs, subscription management, and access-control logic. PostgreSQL is the database. Payments use Razorpay Subscriptions, UPI Autopay, and card recurring payments. Authentication uses OTP and Google OAuth. Access control covers gated content and role / plan based access. Cloud hosting uses AWS ECS / EC2, AWS RDS, AWS S3, AWS CloudFront, and AWS Route 53. Communication uses transactional email and the WhatsApp Business Cloud API. Analytics uses GA4, GTM, and subscription lifecycle event tracking. The admin layer can review MRR, renewals, failed payments, and churn as operational measures. Monitoring covers payment webhook monitoring, failed-job alerts, and application monitoring. Payment technology is an implementation detail. It is not presented as the cause of the published results.
Technologies
Retention Automation
Renewal reminders are automated. Retention and win-back communication can be triggered according to the documented workflow, using transactional email and the WhatsApp Business Cloud API. Not every subscriber follows every path.
Limitations / Measurement
Results on this page are limited to the supplied project figures: manual subscription tracking eliminated, renewal rate from 62% to 77% (+15 percentage points), MRR +28% over 6 months, and 35 hours/month of manual follow-up eliminated. No ROI, profit, rupee-revenue, subscriber-count, customer-growth, payment-success, churn-percentage, LTV, CAC, renewal-count, or failed-payment-count figure is added. A named-client testimonial is not published because publication permission is not established in this repository.
Client Anonymity
This is an anonymized verified-client case study. The client is a confidential subscription business and is not named. The published role attribution is limited to Co-Founder. No written client-publication authorization for named identity is held in this repository.
FAQs
What workflow does the platform follow?
Signup, plan selection, mandate / recurring-payment setup, access granted, renewal reminder, automatic debit, payment retry if required, pause if unpaid, and win-back workflow. Not every subscriber follows every path.
How long did the project take?
10 weeks.
What results are published?
Manual subscription tracking was eliminated. Renewal rate moved from 62% to 77% (+15 percentage points). MRR is +28% over 6 months. Manual follow-up of 35 hours/month was eliminated. No additional metrics are claimed.
Is the client named on this page?
No. The client is a confidential subscription business. The published role attribution is limited to Co-Founder.
Related Services
Discuss a Similar Membership Platform
Talk with Connect Aura Tech about a membership platform with recurring billing and retention workflows. Results on this page are limited to the supplied project figures.
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